Do You Have a Strategy Problem?

Do You Have a Strategy Problem?

It’s a common myth: most business owners think that they have a marketing problem when they, in fact, have a strategy problem. “I just need more customers.” No, you need a strategy. In reality, it’s not a marketing problem. You  really need a strategy that...
Freeing Yourself From the Self-Employment Trap

Freeing Yourself From the Self-Employment Trap

Are you stuck in that self-employment trap, the entrepreneurial trap? Have you been stuck in the same place in your business for a long time? Do you feel like you’re the Chief Everything Officer by day? Every day, during the day, you’re doing everything. You’re the...
What Exactly Are You Selling?

What Exactly Are You Selling?

Selling First Time Cleans “How much does it cost to clean my house?” Hopefully, this question is at the top of the most frequently asked questions you hear from prospective customers.  How you answer influences not only your business but your...
5 Things I Learned From My Mom

5 Things I Learned From My Mom

Today, October 20th is my Mom, Gladys’ 90th birthday.  For those of you who don’t know, my mother passed away at the age of 87, still running her successful cleaning business.  One of the best ways I could think of to honor her legacy in terms of our business...